Removing Airtable Branding on interfaces - White labelling?

[CKARC]

This is a question that has been asked a few years ago but not sure if this has been revisited recently.

I am using Airtable interfaces. I am on top level plan and prepared to pay to remove the Airtable branding. There is a simple reason why.

Our portal goes out to our key stakeholders and partners. As soon as they see the Airtable logo they start to try and work out how we build the platform, then instead of seeing the great outcomes that we are delivering, they start to try and build their own or they deconstruct the environment. 

It is very disheartening when you have spent a month making a great interface, and the first and last thing the partner mentions is "Oh thats Airtable, can you show me how you did that I need to do that for that thing that I was going to get you to do for me . . . . . so I will now go try to make it myself, I mean, it's just Airtable"

The solution shouldnt be to go use Softr/Noloco etc and  money for a front end tool, just to remove a logo. 

Anyone got a way around it? Is there a legit plan that we can remove the logo and branding off the interfaces?

[ScottWorld · Accepted solution]

2025 Update:

Airtable recently introduced Airtable Portals, which has the ability to remove Airtable branding from the login screen, but I'm not sure if it still shows Airtable branding on the interface pages & forms. Airtable branding still remains on the Airtable-generated emails.

My Original Reply:

Yeah, unfortunately, this is one of the limitations of using Airtable.

No matter what plan you are on, there is no way to remove Airtable branding from any part of the product — even if you embed that part of the product somewhere else.

This applies to the whole product: Airtable's "send email" automations, interfaces, forms, shared views, etc. The end-user will always know that you are using Airtable. (You can workaround the email restriction by using the Gmail or Outlook automations.)

What's even stranger is that you can't even remove the branding from Airtable's forms, which you would think would be possible by toggling the "Remove Airtable Branding" button. But Airtable (for some reason) requires form users to accept cookies, and if you click their popup dialog box for more information, it shows the Airtable logo and mentions Airtable everywhere.

There are some workarounds to these issues:

1. For emails without Airtable branding, you can send emails using Airtable's Gmail or Outlook automations, or you can use Make's automations & integrations for your emails.

2. For forms without Airtable branding, you can use Fillout's advanced forms for Airtable. Fillout offers hundreds of advanced features that Airtable doesn't natively offer, including the ability to update Airtable records from a form, so you could even use Fillout as a mini-portal if you just want people to log in and update their own customer record.

3. For customer portals without Airtable branding, you can turn to 3rd-party portals. Some of the most popular portals that are currently available for Airtable are: Noloco, JetAdmin, Softr, Pory, and Glide. I gave an entire one-hour webinar on Noloco called Building a Client Portal on Noloco powered by Airtable. 

Hope this helps! If you’d like to hire an expert Airtable consultant to help you with anything Airtable-related, please feel free to contact me through my website: Airtable consultant — ScottWorld

[CKARC]

Thank you, I managed to remove it by embedding in an iframe (yuck) but that created another bag of headaches in rendering because . . well . . iframe.

[kuovonne · Accepted solution]

As Scott mentioned, it is not currently possible to remove Airtable branding from an Airtable interface. For one thing, users need to be logged into Airtable to use the interface. (There are limited use cases where you can publicly share an interface page, but that does not allow edit access and also currently has several other limitations.)

As additional food for thought, you already know that building a full-featured interface and base in Airtable is not that simple. In general, it is preferable to have customers who recognize that it takes time, talent, and effort to build and maintain a system, regardless of the underlying platform. If a customer asks you how you built something, you can tell them that education is not your business model, or you can charge enough that you are happy to teach them. Is a customer who would discount the work you do simply because it was built in Airtable really the type of customer you want to have?

[kasperdam]

You can remove it through https://cloak.ist/.