What is the proposed idea/solution?
True emailing and calling functionality. The ability to send and receive emails and make and receive calls within airtable and have them log to the record or even multiple records. Preferably the user would be able to choose from popular third party email and phone providers that would integrate in.
How does is solve the user problems?
To my mind, with this feature, airtable now becomes a real alternative to CRM systems, helpdesk/ticketing systems, etc.
How was this validated?
...
Who is the target audience?
Really anyone using airtable. The most popular CRMs and other systems are starting to feel old and tired. People WANT to use airtable for more and more things, but until there are true communication features built in, it's hard to do so.
