I haven’t been able to find an answer to this on the site, but there doesn’t seem to be a function to count the number of words in a text field. There’s a function to count the number of characters – LEN.
One workaround could be to the count the number of spaces in a text string, but I don’t see a function to do that, either. SEARCH and FIND return the first position of the search string inside the text, not the total number of times the search string occurs.
A word count function is very important for using AirTable as a content management system.