I'd like to display the link field to another table with colours on the text like I can on single / multi-select.
How does is solve the user problems?
This is useful where the linked table is reference data that doesn't change much.
At the moment the workaround is laborious. It requires creating a second column in the reference table as a single select, copying the text of the primary column, colouring the second column, then changing the linking tables to show the second column and not the primary, which then means I can't edit the link as it is hidden, so then I create editing views to handle that or displaying both. It's a pain.
How was this validated?
Great ideas don't need validation.
Who is the target audience?
Me. I'm selfish that way. But I guess it will work for everyone using Airtable using reference data tables.