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What is the proposed idea/solution?
My suggestion is that you make all desktop data views and interfaces phone fields function just like the mobile app so that if you click on it you have the option to choose Call or Text (tel/sms). Workaround is to at least make this work with the Button field, right now the tel: or sms: links do not work with the button in the data views or interfaces, they are just kind greyed out and don't work.
How does is solve the user problems?
Most business run on computers not mobile phones. The option to just click a phone # and then choose call or text is an invaluable time saving option. Why do you have a phone number field that does not act like a phone number on a desktop from a data view or interface when it works like this in the airtable mobile app?! Is not one of the most common uses of airtable include CRM /customer data? How can I have a customer contact crm type database/interface that does not have native clickable phone numbers on a desktop PC when the mobile app has it built in? All webpages do this now, all CRMs do this now.
How was this validated?
There isn't even a good work around for this! adding a button with a URL tel: type link does not even work.
Who is the target audience?
Everyone who uses artable to manage cutomers...