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I am trying to automate affiliate links. Sounds so easy!


What we know:

<a href=“http://Internet URL goes here.”>Title the visitor sees.


My two fields are Affiliate Company Name and BITLY (the url)


What is the formula for my HTML link? Concatenate? I am stuck. Searched other posts and I could not get this. Thank you!!

Concatenate would work. Or you can concat using an ampersand between text phrases phrase & phrase as outlined in the example below. You should also be escaping the quote characters with a backslash \\" beforehand since they’re special characters.


So your formula will probably look something like:


"<a href=\\"" & {BITLY} & "\\">" & {Affiliate Company Name} & "</a>"

Concatenate would work. Or you can concat using an ampersand between text phrases phrase & phrase as outlined in the example below. You should also be escaping the quote characters with a backslash \\" beforehand since they’re special characters.


So your formula will probably look something like:


"<a href=\\"" & {BITLY} & "\\">" & {Affiliate Company Name} & "</a>"

So glad I found this! It’s exactly what I needed. But now I am wondering if there is a way to have view where the text link is what we see instead of the code?


So we’d see I am a link


Instead of <a href="https://community.airtable.com/">I am a link</a>

So glad I found this! It’s exactly what I needed. But now I am wondering if there is a way to have view where the text link is what we see instead of the code?


So we’d see I am a link


Instead of <a href="https://community.airtable.com/">I am a link</a>


@Jenn_Iannaconi That’ll be a bit more difficult, but still very much possible. If you can manage to extract the URL via a formula, then you should be able to use it in the Button field’s configuration settings to open the URL. Instead of concatenating you’d be combining a few formulas - such as MID, FIND or others. The formulas would be nested (so FIND could be inside MID for example). If you’re having trouble, make a separate post describing your progress and I’m sure someone will jump in to help.

@Jenn_Iannaconi That’ll be a bit more difficult, but still very much possible. If you can manage to extract the URL via a formula, then you should be able to use it in the Button field’s configuration settings to open the URL. Instead of concatenating you’d be combining a few formulas - such as MID, FIND or others. The formulas would be nested (so FIND could be inside MID for example). If you’re having trouble, make a separate post describing your progress and I’m sure someone will jump in to help.


That’s exactly the noodge I needed!

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