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Multimodal Airtable Editor Using ChatGPT Actions — No Code, All Conversation

  • July 9, 2025
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TL;DR:

I’m a non-technical cartoonist who built a fully chat-controlled editorial system using Airtable’s API and OpenAI Actions (via ChatGPT Teams). I can manage my entire cartoon workflow—images, captions, submissions, rights, and tagging—just by talking to it. No middleware, no third-party tools. It handles flexible inputs, reads image fields, and edits any table or field naturally. Happy to share details if anyone’s doing something similar.

Why I built it:

I draw single-panel, black-and-white gag cartoons (like what you’d find in The New Yorker). I needed a way to track and submit work, manage captions, analyze themes, and stay organized across multiple stages of a cartoon’s life. I had no editor or agent—so I built one.

What it does:

  • Reads and analyzes cartoon images alongside their captions
  • Tags tone, subjectivity, and humor style
  • Edits any field across multiple linked tables (submissions, rights, cooldowns, etc.)
  • Works from vague or partial prompts like:
    • “Update BalloonBomb’s caption to ‘Oh no!’ and retag it”
    • “Find cartoons tagged ‘Posthumous Irony’ submitted to The New Yorker in the last 90 days”
    • “Describe Cartoon X’s image and store it in the record”

How it works:

  • All actions are native OpenAI API calls, no Zapier or automation tools
  • Authenticated through ChatGPT Teams
  • Airtable serves as the backend for a multimodal editorial brain
  • I even log key GPT conversations into Airtable-linked Google Docs to retain context
  • I built a New Yorker issue analyzer to track trends over time

What started as a tracker became a fully interactive editorial system—and after years of failure, I finally got published.

I’d love to hear if anyone else is using Airtable this way or thinking about creative pipelines. Always open to feedback, collaboration, or mutual nerding out.

 

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