+4I have an automation that sends students an email thanking them for being a part of a short-term trip with the school and I was wondering if Airtable or an extension that I do not know of, could track the engagement of the student on if they opened the email, or if they clicked on a link, etc.
I want to make sure that the email is the most optimized to get the most survey responses possible!
+28May want to look into using an email tracking pixel for this!
+23For open rate, I fully agree with
However, if you link your links to specific webhooks and such webhooks have a webhook response to redirect them to the actual webpage then you would be able to track clicks and no clicks. To build this on your side you’ll need to use a third party automation tool such as Zapier, Make or n8n (I would personally suggest using n8n). You can find a comparison between these automation/integration tools here.
I’ve done this for multiple personal projects! Would love to show you around.
Mike, Consultant @ Automatic Nation
+33Hi
If you’d like a really quick/easy/cheap way of doing this, you can just use a service like Paste Pixel to embed a tracking pixel into your email.
Otherwise, you could turn to more advanced email marketing tools (like my personal favorite MailGun), which can be integrated with Airtable by using Make’s automations & integrations.
If you’ve never used Make before, I’ve assembled a bunch of Make training resources in this thread. For example, here is one of the ways that you could instantly trigger a Make automation from Airtable.
Hope this helps! If you’d like to hire the best Airtable consultant to help you with anything Airtable-related, please feel free to contact me through my website: Airtable consultant — ScottWorld
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