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hi there. Ive been trying to setup automation emails and links were showing as hyperlinks in the beginning as I was testing, but now have stopped showing 

Please advise. 

Hmm, I think you might need to modify your email automation to accommodate hyperlinks.  The syntax is:

[TEXT_TO_DISPLAY](URL)

And so you could do something like:

[Google](www.google.com)

Resulting in this:

---
For your use case, you'd want to just use the same value twice like so:

Data:

Automation: 

Preview:

Link to base

Create two separate fields: one for the link name and one for the link itself. Then, inside the email automation, use >Link Name](link). 

You more information, you can check out the article here.

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