Welcome to the Airtable community!
A rollup field will not link records for you. You must link the records yourself. The rollup bases its calculations on only existing linked records.
Welcome to the Airtable community!
A rollup field will not link records for you. You must link the records yourself. The rollup bases its calculations on only existing linked records.
I did create the link

So why isn’t it linking all of the invoices for “abc” to this record?
Why is it only linking to one of the records?

What do I need to do differently?
Danielle
When you create a linked record, you create a link to a specific record in the other table, not to all records with a similar value. Thus, you linked to one specific “abc” record, not to all records with “abc” in the {Campaign ID} field.
If you want to link to all records with “abc” in the {Campaign ID} field, you must link them all individually. You can create the links from either table.
This is one way that Airtable is very different from other relational databases.