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Lead Scoring by Calculating Multi Select Field Value Rollups

  • February 15, 2023
  • 2 replies
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I am looking to score my leads in my Airtable which I use as a CRM. I have a multi select field called 'Journey' which has a number of events in the lead life cycle - for example an IOI (indicator of interest) of the prospect asking about the price, or the timelines - what I would like to do is rollup those Journey steps which are in the 'Touchpoints' table and have a lookup field for the Contact into a Contact rollup field and calculate the lead score which would involve assigning unique values to the Journey steps. For example an IOI - Pricing might be 5 points, an IOI - Timelines - might be 7 points (as an example) - adding all those points together and having a lead score. Hope that makes sense. 

Any input of how to make a formula like this would be much appreciated. 

Video below for reference also:

https://share.getcloudapp.com/yAuAwJdW

Best answer by TheTimeSavingCo

You'll need to create a formula field that translates the multiple select field options into the appropriate points, and then sum everything up:  

IF( FIND( "IOI - Pricing", {Multiple Select} ), 5, 0 ) + IF( FIND( "IOI - Timelines", {Multiple Select} ), 7, 0 )

2 replies

TheTimeSavingCo
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  • Brainy
  • 6410 replies
  • Answer
  • February 16, 2023

You'll need to create a formula field that translates the multiple select field options into the appropriate points, and then sum everything up:  

IF( FIND( "IOI - Pricing", {Multiple Select} ), 5, 0 ) + IF( FIND( "IOI - Timelines", {Multiple Select} ), 7, 0 )

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  • Author
  • Inspiring
  • 46 replies
  • February 16, 2023

You'll need to create a formula field that translates the multiple select field options into the appropriate points, and then sum everything up:  

IF( FIND( "IOI - Pricing", {Multiple Select} ), 5, 0 ) + IF( FIND( "IOI - Timelines", {Multiple Select} ), 7, 0 )

Thank you so much!!