Lookup Fields interface is inconsistent for Forms and existing Records

Unfortunately, it has been this way since the beginning of Airtable. You may want to submit this as a feature request to support@airtable.com.

One easy workaround for this would be to create a formula field as your primary field. This formula field would show all the different field values that you want to see.

Otherwise, this functionality is natively available with Fillout's advanced forms for Airtable.

Fillout offers hundreds of features that Airtable’s native forms don’t offer, including the ability to update Airtable records from a form, display Airtable lookup fields & Airtable rollup fields & Airtable attachments & formulas on forms, dynamically & conditionally filter linked record fields by any values that you would like, perform math or other live calculations on your forms, accept payments on forms, create multi-page forms with conditional paths, create new linked records on a form, display as many fields as you want to see in a linked record selection list (even attachment fields), connect a single form to dozens of external apps simultaneously, limit the number of linked records that can be chosen, upload an unlimited amount of attachments simultaneously, add CAPTCHAs to your form, add choice matrixes to your forms, direct integration with hundreds of apps like Calendly & Google Maps on your forms, and so much more. 

Hope this helps! If you’d like to hire an expert Airtable consultant to help you with anything Airtable-related, please feel free to contact me through my website: Airtable consultant — ScottWorld

Thanks Scott. This is a cool solution, unfortunately, my team works within Airtable so having to go to another URL/site outside of Airtable isn't an obvious solution.

You’re welcome! I agree with you that it’s not the ideal solution, but it’s our best option at the moment. (It’s free, too!) To make things easier for my users, I usually add a button on the interface to jump them to the appropriate Fillout form.

And remember that you can also create a formula field as your primary field in Airtable. This formula field would show all the different field values that you want to see.

Hope this helps! If you’d like to hire an expert Airtable consultant to help you with anything Airtable-related, please feel free to contact me through my website: Airtable consultant — ScottWorld

This solution actually works pretty well for us. Thanks so much!