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Question

Losing on sales. Shows only 1,000 records instead of all records.

  • January 16, 2026
  • 12 replies
  • 181 views

sunny12
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Hi everyone!

I entrusted Airtable as part of my career (business plan) and now, I’ve encountered a significant issue at my workplace.

My customers are salesmen and they utilize quick ‘CTRL+F’ buttons to find our products on our Airtable. If they don’t, they go to another vendor and we lose that sale.

1,000 record view  limit banner with button on right

 

I understand they can press ‘Load all records’, but unfortunately not all of my customers are fluent with computers and/or want to deal with pressing ‘Load all records’ all the time, so we’d just lose the sale entirely.

I notice this pops up ONLY when I am logged in. HOWEVER, when not logged in and/or viewing via a link... the banner is not there and all inventory shows as normal.

 

Unfortunately, as a good Airtable patron that I am, I made our customers sign up and now they can’t see the inventory we sell.
 

CTRL+F limit

 

I’ve consulted Google Gemini to no avail, and I’d like to say we’re losing a significant proportion of our sales.

12 replies

Mike_AutomaticN
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Hey ​@sunny12,

I see how that can be an issue. You will probably want to reach out to support@airtable.com with this isse, to see if there is any way of setting that latest release OFF by default. Also, you might want to submit this as a feature request if support mentions there is no way of doing so.

Mike, Consultant @ Automatic Nation 
YouTube Channel 


TheTimeSavingCo
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Perhaps you could try moving to Interfaces for this?  I have a view that gets hit with the ‘Load all records’ thing as well, I recreated the view in Interfaces and that loaded up all the data.  No idea how long this’ll last I’m afraid

You’re going to have to ask everyone to use the new link though which is...less than ideal


Forum|alt.badge.img
  • Participating Frequently
  • January 17, 2026

This issue highlights a usability gap in Airtable where the 1,000-record limit can directly impact sales, especially for non-technical users, making public or shared views a more reliable option than requiring customer logins.


Flow Digital
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  • Participating Frequently
  • January 19, 2026

Hi ​@sunny12 !

This is a frustrating situation, and I understand the business impact. Here's what's happening and how to fix it:

The Problem:

Airtable recently implemented a 1,000-record loading limit for logged-in users to improve performance. Anonymous/public shared links bypass this limit, which is why your salespeople saw everything when not logged in. Now that they have accounts, they're hitting this barrier.

Immediate Workarounds:

Option 1: Use Airtable Interfaces (Recommended)

Build a custom Interface with a searchable grid or list view:

  • Interfaces load all records by default without the 1,000 limit
  • Include a search bar at the top
  • Much faster than Grid view for searching
  • Share the Interface URL with your salespeople
  • No "Load all records" button needed

Setup: Create Interface → Add Grid/List element → Enable search → Share link

Option 2: Create Filtered Views

If your products have categories or types:

  • Create separate views for each major category (Tools, Hardware, etc.)
  • Each view shows <1,000 records
  • Salespeople pick the right category first, then CTRL+F
  • Less elegant, but works immediately

Option 3: Revert to Public Share Links

If your data isn't sensitive:

  • Remove user accounts
  • Use the public share link (hides toolbar, shows all records)
  • Salespeople use CTRL+F as before
  • Trade-off: No permission control or user tracking

Long-term Solutions:

Contact Airtable Support: This limit significantly impacts your business workflow. Reach out via:

  • In-app chat (? icon → "Get Support")
  • Twitter/LinkedIn
  • Your Account Executive (if on Business+ plan)

Ask if there's an account setting to disable this limit or if Enterprise plans handle it differently.

Consider Alternative Architecture:

If Airtable can't remove the limit:

  • Build a custom portal using Airtable API (displays all records, searchable)
  • Use Softr, Stacker, or Pory to create a searchable product catalog powered by Airtable
  • Migrate product catalog to a dedicated e-commerce/catalog platform, keep Airtable for internal operations

Why This Happened:

Airtable prioritizes performance for large bases. Anonymous links skip the limit because they don't load user-specific features (comments, automations, etc.). Logged-in users get the full interface, which includes the record limit.

Next Steps:

  1. Build an Interface immediately (15 minutes) - this solves it today
  2. Contact Airtable support about the business impact
  3. If Interface doesn't work for your workflow, we can help build a custom solution

If you need help implementing the Interface or building a custom product catalog: https://meet.flow.digital/airtable-discovery

Flow Digital - Airtable Gold Services Partner — We're happy to help!


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  • Participating Frequently
  • January 29, 2026

I’m also experiencing this issue. The default only showing 1000 rows is causing less confident users to miss valuable data. 

 

 


sunny12
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  • Author
  • New Participant
  • January 29, 2026

Perhaps you could try moving to Interfaces for this?  I have a view that gets hit with the ‘Load all records’ thing as well, I recreated the view in Interfaces and that loaded up all the data.  No idea how long this’ll last I’m afraid

You’re going to have to ask everyone to use the new link though which is...less than ideal

I’d love to do this, but my dealers/customers are unfortunately not the most technologically savvy. And we wouldn’t be providing public links or even domain specific links due to security concerns since our inventory has interchange & cross-reference material that is only allowed to specific customers.

I already had our major customers switch over to Airtable alone and that was a whole feat in itself. :(


sunny12
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  • Author
  • New Participant
  • January 29, 2026

This issue highlights a usability gap in Airtable where the 1,000-record limit can directly impact sales, especially for non-technical users, making public or shared views a more reliable option than requiring customer logins.

I agree!

As easy as it is for me to use any software in this world, not everyone will have the same capacity. It’s very difficult when our business is setup with our major customers in this way and this new feature limits us immensely.


sunny12
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  • Author
  • New Participant
  • January 29, 2026

Hey ​@sunny12,

I see how that can be an issue. You will probably want to reach out to support@airtable.com with this isse, to see if there is any way of setting that latest release OFF by default. Also, you might want to submit this as a feature request if support mentions there is no way of doing so.

Mike, Consultant @ Automatic Nation 
YouTube Channel 

Thank you ​@Mike_AutomaticN !

I’ve had this sent to support@airtable.com a week and a half ago. They mentioned that this will be going to their engineering/product teams. I hope it’s either removed or just becomes an auto off/on feature that the host setups automatically.


sunny12
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  • Author
  • New Participant
  • January 29, 2026

I’m also experiencing this issue. The default only showing 1000 rows is causing less confident users to miss valuable data. 

 

 

So unfortunate :(

It’s reassuring to see that my company is not the only group dealing with this concern. The dilemma of technological progress means some will miss out… I just hope that we can accommodate for our folks who aren’t savvy but are open to switching to Airtable with us!


DisraeliGears01
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As was suggested above, the real solution to this is using Interfaces. As I’ve worked with Airtable more and more it becomes apparent that the data layer is really there for the data managers, not necessarily end users. Recently I set up a ticketing system for interpretations and I have something like 10 interface groups with 5 pages each (a hub+ sub pages for each responder to tickets). My rule of thumb is that if it’s for anyone but me to manage, an interface page gets built 


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  • Participating Frequently
  • January 30, 2026

Thanks. I’ll look into the interfaces. I would say that everything was working very well for us before, however, and it’s this one change that is causing an issue. I contacted support, but it does not seem as though this feature is going to be changed. 

 

Hi there,

 

 

Thank you for reaching out to us. 👋 Apologies for the trouble!

 

This is something we're considering eventually supporting, but unfortunately don't currently have a timeline for doing so. I'd love to pass this feedback along to my team as a way we could improve the product further—thanks for surfacing it! Also, you can stay on top of Airtable product changes from our What's New Page.

 

We really appreciate your understanding in this matter!

 

 

Kind regards,


TheTimeSavingCo
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@sunny12 

I’d love to do this, but my dealers/customers are unfortunately not the most technologically savvy. And we wouldn’t be providing public links or even domain specific links due to security concerns since our inventory has interchange & cross-reference material that is only allowed to specific customers.

Ouch yeah...it sounds like you’d have to recreate your views as Interfaces and then invite the dealers/customers to the appropriate ones.  The (sort of) good news is that you could potentially set it up so that you only need one Interface for everybody by using the Interface’s ‘Filter by current user’ feature, which would be less work to maintain in the long term compared to the individual views you have now