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Best way to record A/B Testing using the Advertising Campaigns template?

posted Apr 18, 2017 5:26:35 AM

1 1995 0

Hi there,
I’m currently using the Advertising Campaigns template to organize my campaigns and was wondering if anyone has advice on how to handle A/B testing? Do you create two campaigns and just indicate it’s “A” or “B” or is there a best practice when setting up the campaign utilizing UTM’s or titles, etc?

Thanks in advance!
Joe

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