Hi! I’m a first-time poster here. I hope the below makes sense. Here goes.
I’m a Marketing Coordinator and we have a team of 6. I am redesigning our Airtable base, so that it aligns with best practices and utilises the functions within Airtable more efficiently. Currently everyone works directly from tables, with no interfaces or automations. I have a fairly good understanding of Airtable and it’s capabilities. Our team has deliverables associated with multiple departments and with many external partners. I am starting from scratch, building workflows and the likes, having inherited the Airtable space.
Departments include:
- Product
- Sales
- Partnerships (including events)
- Customer Service
- Retail
Requests include tasks for:
- Social Content
- eCommerce
- Web and SEO
- Photography and videography
- Print and digital design (for catalogues, sales conferences, specialty customer product promos, website, etc.)
- Photo and video processing, editing and creation
My question is; would it be suitable to have all tables relating to each department in one base? Or build bases for individual departments and link them? Teams in those departments will ideally use interfaces and forms to request tasks, that will be turned into projects, or campaigns, and at times cross paths. Mostly each of the marketing team members will work on individual aspects of those requests to reach a common goal.
Sorry. Long-winded, I know. But I’m in two minds.
Thanks in advance.
Adam


